
Behind the Collection
Discover Livable Luxury With Our New Ruggable x goop Collection
It’s time to meet our newest collaboration! We’ve partnered with goop, a pioneer in global lifestyle curation, on a series of rugs that are “the perfect blend of form and function,” according to goop EVP of Brand Noora Raj Brown. The result is Ruggable x goop, a collection that exudes livable luxury. Read on for a look at the new designs.
Effortless Elegance

Our new collection brings a touch of effortless elegance to any space. Designed with a modern lifestyle in mind, these rugs will help your home remain stylish and serene all year round with natural textures, soothing earth tones, and organic, orderly patterns.
High-End, Low-Maintenance

Ruggable x goop rugs offer the perfect blend of luxury and practicality. They're both durable and machine-washable, letting you enjoy the sophistication of a high-end rug without the worry of constant maintenance. As Noora Raj Brown said, “Having a washable rug allows you to stay in the present.”
Versatile and Stylish
goop Sr. Director of Retail Development Matthew Blythe has said that a rug is “the strongest thing that ties a room together." We agree. That’s why we’ve made sure our newest collection is full of neutral hues and classic patterns that are perfect for any space.
Organic, Tranquil Designs

Inspired by global design, our goop rugs feature understated styles and soothing natural textures to help you enjoy the beauty in simplicity. Noora Raj Brown put it best: "With each design, we wanted to capture a sense of everyday elegance."
Livable Luxury

Embrace livable luxury with rugs that are not only stunning but also designed for real life. Our collection will turn any room into a relaxing space where organic beauty is actually achievable, allowing you to live confidently and stress-free.
So, are you ready to elevate your home with the perfect combination of style and function? Explore the Ruggable x goop Collection today and find the ideal washable rug to complement your space!


